Cleveland Juice Box

What started as a mobile juice truck has now evolved into a free-standing, drive-thru fresh juice and healthy foods destination in Mentor, Ohio. We collaborated with husband and wife team, Greg & Erika, to take their dreams of developing a brand for their truck and turning it into a reality. Not being able to settle on their favorite mark, a series of fruit & vegetable logos were developed to reflect the variety of juices they make. We designed packaging for their cold-pressed juices, signage for their store, printed materials including menus, business cards and even wearables.